Wed, Jul 18


SURF Incubator

Results Oriented Scale-To-Market Strategies with Case Studies and Anecdotes

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Results Oriented Scale-To-Market Strategies with Case Studies and Anecdotes

Time & Location

Jul 18, 2018, 6:00 PM – 7:30 PM

SURF Incubator, 999 3rd Ave Suite 700, Seattle, WA 98104, USA

About The Event

Are you a tech entrepreneur that wants to learn how to scale a product, work on product-market-fit, and improve service delivery? Learn how to guide your product to success and more at this session with iTrellis.

Who This Session is For:

Entrepreneurs with Innovative Technology Solutions

The Investors who fund them

You should attend if you want to:

Hear opinions regarding ways to diminish risk and accelerate business

Participate in exercises that challenge your business model

Determine if these techniques work for you, and whether you should come to the second session

Tools, Topics and techniques iTrellis will discuss:

  • Strategic Differentiation
  • Sales
  • Delivery
  • Role Based Corporate Governance
  • Operating Agreements
  • Money and Value
  • Methodology (SAFe)
  • Markets and Marketing
  • Products and Services (but not both)
  • Performance Management
  • Case Studies
  • Purpose, Reason, Integrity, and Self-Esteem

About Chris Johnson, CEO, iTrellis

Chris Johnson is a co-founder of iTrellis, a technology consultancy focused on Solutions Delivery: Program Management, mobile/desktop/SAAS applications, Systems Integration, Business Intelligence, and Management Consulting: SAFe Business/IT alignment, Quality Assurance, and Performance Management. Chris has 25 years of experience in the software industry, having spent 10 years with Accenture and five years with BearingPoint as a technology consultant leading projects, and the past 10 years building two companies that deliver technology solutions in the Pacific Northwest. Chris served as Managing Partner at BearingPoint in 2001, and was responsible for the West Coast Technology Integration Practice for telecommunications companies. In 2010, Chris co-founded Dynacron Group and served as it’s CEO as it grew from bootstraps into a multi-million dollar consulting business (now Dev9), and in 2013 Chris founded iTrellis where he serves as CEO.

Chris is a firm believer in implementing the right mix of People, Process, and Technology during all phases of a company’s maturity. To move a product from ‘ideation to revenue,’ he promotes the value of structure, process, and discipline to build highly reliable and scalable applications quickly and with quality. Chris is a notable advocate of Continuous Integration, Iterative Deployment, and Performance Management practices to deliver efficient, cost-effective solutions while also providing transparency and visibility with his clients throughout all stages of the development lifecycle.

As a former developer, project manager, and senior executive responsible for technology solution development and integration initiatives, Chris is able to quickly understand, architect, and facilitate technology programs to a successful result in partnership with his clients. His specialties include creating cost-effective solutions based on rapid ROI, strategically aligning services/resources to meet client business goals, and negotiating “win-win” prime and subcontractor arrangements and agreements. Chris’ experience spans multiple industry verticals, including Financial Services, Telecommunications, Government, Education, High Tech, Retail, Health Care, Logistics, and Manufacturing.

About iTrellis

iTrellis is a Custom Software and Systems Integration consultancy located in Seattle, WA. We support projects locally and nationally, from startups to the Fortune 100.

Our Consultants take responsibility for Software Programs, Projects, and supplement other development teams. They can build ‘Full Stack’ solutions, introduce point-specific technologies, and do so in a way that provides performance management metrics and visibility for individual teams to large scale and complex multi-team efforts.

We adhere to Agile Principles across our development teams, and have found the Scaled Agile Framework (SAFe) to serve as an effective guide for planning, dependency management, and change management for our Clients who want to adopt Continuous Delivery development techniques.

We work to understand our Client’s business strategy and existing capabilities, so that we provide a cost effective mix of People, Processes, and Technologies for solutions and change management programs. We provide our Clients with Program/Project Managers, Business Systems Analysts, Developers, and Release Engineers. Together with our Clients, we build the Solutions they want.

In terms of Projects, we tend focus on mobile first and User Centric design principles, supported by highly scalable Cloud Architectures. .Net/C# (Azure), Java (AWS), and LAMP.





  • General Admission







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